CryptoPay rolls out contactless payments across 64,000 devices with Worldpay

CryptoPay operates in the service software industry, focused primarily on laundromats and car wash businesses. Many of these service-based businesses are built on low-ticket transactions and attended payment points (or point-of-sale terminals.) In the 2010s, the business landscape was dominated by coins, tokens, and magstripe cards—technologies that, while reliable, were rapidly being outpaced by advances in payment solutions. CryptoPay saw an opportunity to innovate and transform the way payments were accepted in the market.

Challenge 

When CryptoPay entered the service software industry, their customers relied heavily on outdated payment methods. The transition from coins and tokens to magstripe cards was a significant step, but the industry was still missing out on the efficiency, convenience, and security of contactless credit card payments. CryptoPay’s vision was clear: modernize their customers’ businesses with embedded circuitry that supports modern payment options.

However, the implementation journey was not straightforward. CryptoPay tested several payment processors, but none understood the unique needs of their business model. The challenge was twofold: finding a processor that could offer cost-effective rates and deliver exceptional customer service—both to CryptoPay and their end customers.

Solution 

After extensive trials with other payment providers, CryptoPay chose Worldpay for Platforms as its payments partner. The decision was based on two critical factors: competitive, transparent rates, and unparalleled service. Worldpay not only accommodated the specific needs of CryptoPay’s business model—where revenue was driven by transaction volume rather than ticket price—but also supported their customers through every step of the transition.

As CryptoPay rolled out contactless credit card payments across 64,000 devices in the field, Worldpay’s team provided hands-on support, ensuring seamless integration and ongoing customer satisfaction.

By partnering with Worldpay, CryptoPay not only modernized their payment infrastructure but also established a foundation for long-term growth and customer satisfaction. Their advice to others entering the payments space is simple: find a processor who knows your business, values your partnership, and is committed to your success.

Partnership results 

• Seamless transition to modern payments: CryptoPay successfully moved their industry from coins, tokens, and magstripe cards to contactless credit card payments.
• Exceptional customer service: Both CryptoPay and their customers benefited from Worldpay’s responsive, knowledgeable payment support.
• Cost-effective processing: Negotiated rates ensure that CryptoPay’s customers receive the best possible value, without hidden fees or surprises.
• Scalable growth: With 64,000 devices deployed, CryptoPay’s partnership with Worldpay enabled rapid, reliable expansion.