{"id":1853,"date":"2026-03-30T02:02:47","date_gmt":"2026-03-30T02:02:47","guid":{"rendered":"https:\/\/platforms.worldpay-bsh.securedataplatform.com\/en\/?p=1853"},"modified":"2026-03-30T03:53:21","modified_gmt":"2026-03-30T03:53:21","slug":"the-in-person-payments-opportunity","status":"publish","type":"post","link":"https:\/\/platforms.worldpay-bsh.securedataplatform.com\/en\/blog\/the-in-person-payments-opportunity\/","title":{"rendered":"The in\u2011person payments opportunity: How card\u2011present payments boost SaaS revenue"},"content":{"rendered":"<section class=\"blog-contents-block py-12 lg:py-24\" x-data=\"blogContents('', [])\">\n    <div class=\"container relative\">\n        <div class=\"flex flex-wrap -mt-8 lg:-mx-4\">\n            <div class=\"order-1 w-full mt-8 lg:px-4 lg:flex-1 lg:order-0\">\n                <div class=\"acf-innerblocks-container\">\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"535\" src=\"https:\/\/platforms.worldpay-bsh.securedataplatform.com\/en\/wp-content\/uploads\/sites\/2\/2026\/03\/newsletter-landscape-4-1024x535.png\" alt=\"\" class=\"wp-image-1856\" srcset=\"https:\/\/platforms.worldpay-bsh.securedataplatform.com\/en\/wp-content\/uploads\/sites\/2\/2026\/03\/newsletter-landscape-4-1024x535.png 1024w, https:\/\/platforms.worldpay-bsh.securedataplatform.com\/en\/wp-content\/uploads\/sites\/2\/2026\/03\/newsletter-landscape-4-300x157.png 300w, https:\/\/platforms.worldpay-bsh.securedataplatform.com\/en\/wp-content\/uploads\/sites\/2\/2026\/03\/newsletter-landscape-4-768x401.png 768w, https:\/\/platforms.worldpay-bsh.securedataplatform.com\/en\/wp-content\/uploads\/sites\/2\/2026\/03\/newsletter-landscape-4.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>As SaaS platforms double down on embedded payments, one question keeps surfacing; \u201cShould we add in\u2011person (card\u2011present) payments to complement our online offering? \u201c<\/p>\n\n\n\n<p>The short answer is yes, when done strategically.<\/p>\n\n\n\n<p>Online, or \u201ccard\u2011not\u2011present,\u201d transactions will continue to be the core revenue driver for most SaaS platforms, but adding card\u2011present acceptance unlocks new value, capturing revenue that\u2019s currently leaking offline, while strengthening the overall payments experience for customers.<\/p>\n\n\n\n<p>The question is no longer \u201cDo we need card\u2011present acceptance?\u201d , it\u2019s become \u201cHow do we expand our impact and capture physical payments in the moment?\u201d<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading mb-0\" id=\"h-online-remains-the-core-in-person-completes-the-experience\">Online remains the core. In\u2011person completes the experience.<\/h3>\n\n\n\n<p>For most SaaS providers, online payments are the backbone powering recurring revenue, subscriptions, and day\u2011to\u2011day transactions.<\/p>\n\n\n\n<p>In\u2011person payments don\u2019t replace that strength; they complement it. A natural extension extending the payments journey for customers who also operate in the real world.<\/p>\n\n\n\n<p>Physical transactions play a meaningful role in many industries served by SaaS platforms. Such as;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Post workout purchases at a fitness centre<\/li>\n\n\n\n<li>On\u2011site upgrades at a co-working space<\/li>\n\n\n\n<li>Walk\u2011ins at a wellness studio<\/li>\n\n\n\n<li>Top\u2011ups at events or classes<\/li>\n\n\n\n<li>In\u2011person services for home, healthcare, or field\u2011based businesses<\/li>\n<\/ul>\n\n\n\n<p>These point-of-sale moments are part of daily customer operations and when platforms can support them seamlessly, payment volume not only grows, it\u2019s retained within the SaaS ecosystem.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote has-base-font-size\"><blockquote><p><em>But here\u2019s the key: adding card\u2011present acceptance doesn\u2019t mean becoming a full\u2011scale POS vendor. SaaS platforms can benefit most from a simple, embedded in\u2011person solution that supports existing workflows and strengthens their core product.<\/em><\/p><\/blockquote><\/figure>\n\n\n\n<h3 class=\"wp-block-heading mb-0\" id=\"h-a-unified-payments-experience-not-a-separate-strategy\">A unified payments experience, not a separate strategy<\/h3>\n\n\n\n<p>Merchants increasingly expect payments to feel seamless, no matter where they happen. They want one reporting dashboard, one log in, one payout schedule, one unified experience. Not multiple systems stitched together.<\/p>\n\n\n\n<p>We help SaaS companies deliver exactly that by offering a single, cohesive embedded payments ecosystem, with;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A consolidated omnichannel view of all payments data for a single source of truth<\/li>\n\n\n\n<li>Streamlined device and terminal management<\/li>\n\n\n\n<li>Consistent branding across every touchpoint including on POS devices<\/li>\n\n\n\n<li>Secure, compliant, payments infrastructure built with Point\u2011to\u2011Point Encryption (P2PE) protecting every in\u2011person transaction end\u2011to\u2011end.<\/li>\n\n\n\n<li>Flexible payment flows and modern wallet acceptance like Apple Pay\u00ae and Google Pay\u2122<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading mb-0\" id=\"h-in-person-payments-that-simply-just-work\">In\u2011person payments that simply \u201cjust work\u201d<\/h3>\n\n\n\n<p>Built with SaaS workflows in mind, our solution makes it effortless to embed secure, reliable in\u2011person payments directly within your platform. You can choose an out\u2011of\u2011the\u2011box POS option or tailor the checkout experience to support your merchants\u2019 exact requirements.<\/p>\n\n\n\n<p>For either option, we handle the complexity behind the scenes, with estate management to deploy and control devices at scale, without the operational burden traditionally associated with card\u2011present payment allowing our SaaS partners to stay focused on their roadmap.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading mb-0\" id=\"h-the-card-present-bottom-line\">The card present bottom line<\/h3>\n\n\n\n<p>Adding card\u2011present payments isn\u2019t about changing direction. It\u2019s about unlocking more value for your platform and your customers. Your merchants get a smooth experience, while your platform gets incremental revenue.<\/p>\n\n\n\n<p>With a unified, embedded, easy\u2011to\u2011implement POS solution, SaaS platforms can:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Unlock new revenue without shifting their strategy - by maximising on situational in\u2011person payments volume can be expanded organically<\/li>\n\n\n\n<li>Keep payments inside the platform ecosystem - If merchants can\u2019t take in\u2011person payments through you, that volume goes offline and often stays there.<\/li>\n\n\n\n<li>Strengthen product stickiness - Merchants love the simplicity of a single dashboard, one payout and a reconciled view of on and offline payments activity<\/li>\n\n\n\n<li>Reduce operational and technical overheads - POS without the complexity; device management, hardware logistics, and support. <\/li>\n<\/ul>\n\n\n\n<p>SaaS platforms are continuously looking for smarter ways to monetise without reinventing themselves. Those who are winning today are enabling merchants to accept payments anywhere business happens in a scalable, integrated way that gets them to market fast without operational burden or complexity.<\/p>\n\n\n\n<p>If you\u2019re ready to expand your payments offering and support your merchants wherever business happens.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/platforms.worldpay-bsh.securedataplatform.com\/en\/embedded-payments\/in-person-payments\/\">Talk to us about your options <\/a><\/div>\n<\/div>\n\n<\/div>\n            <\/div>\n            <div class=\"w-full mt-8 lg:px-4 lg:max-w-96 lg:order-1\">\n                <div class=\"w-full lg:sticky lg:top-36\">\n                                                            <div class=\"flex flex-wrap items-center w-full gap-2 p-6\">\n                        <p 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0-1.876-.857-1.876-1.912 0-1.056.84-1.913 1.876-1.913 1.035 0 1.875.857 1.875 1.912 0 1.056-.839 1.913-1.875 1.913Zm14.47 13.3H22.6v-6.075c0-3.652-4.287-3.375-4.287 0v6.075h-3.216V14.324h3.216v1.913c1.496-2.803 7.503-3.01 7.503 2.684v7.328Z\" \/>\n                                <\/svg>\n                            <\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<div class=\"wp-block-custom-container bg-transparent mt-12 mb-0 pt-12 pb-24\" style=\"background-image:url(\/wp-content\/uploads\/2025\/01\/cards-bg2.png);background-size:cover\"><div class=\"container\">\n<h2 class=\"wp-block-heading mb-0\" id=\"h-explore-more-blogs\">Explore more blogs<\/h2>\n\n\n<div class=\"related-blogs-block -mx-4 first:mt-0 mt-10\" id=\"related-blogs-block_e1a783e92796b5dc87ed06921be6f972\">\n        <div class=\"swiper related-blogs-swiper\">\n            <div class=\"swiper-wrapper\">\n  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uppercase\">\n            Blog post<\/p>\n                <h5>Why\u00a0embedded payments are transforming the healthcare experience<\/h5>\n            <div class=\"mt-auto\">\n        <a class=\"mt-10 btn btn-blue-outline !no-underline\" href=\"https:\/\/platforms.worldpay-bsh.securedataplatform.com\/en\/blog\/why-embedded-payments-are-transforming-the-healthcare-experience\/\">Read now<\/a>\n    <\/div>\n<\/div>\n                    <\/div>\n                                                        <div class=\"flex h-auto px-4 mt-5 swiper-slide\" >\n                        <div class=\"flex flex-col justify-start flex-1 w-full h-full p-8 bg-white shadow-xl rounded-xl 2xl:p-12\">\n            <p class=\"text-base font-light text-black uppercase\">\n            Blog post<\/p>\n                <h5>How to grow your field service platform&#039;s revenue up to 3x with payments<\/h5>\n            <div class=\"mt-auto\">\n        <a class=\"mt-10 btn btn-blue-outline !no-underline\" 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strategic decision for vertical SaaS<\/h5>\n                <div class=\"mt-4\">\n            <p class=\"text-base leading-tight line-clamp-3\">Integrated and embedded payments may sound similar, but they differ significantly in ownership, monetisation, and impact on vertical SaaS growth.<\/p>\n        <\/div>\n        <div class=\"mt-auto\">\n        <a class=\"mt-10 btn btn-blue-outline !no-underline\" href=\"https:\/\/platforms.worldpay-bsh.securedataplatform.com\/en\/blog\/integrated-vs-embedded-payments\/\">Read now<\/a>\n    <\/div>\n<\/div>\n                    <\/div>\n                            <\/div>\n            <div class=\"flex flex-wrap items-end justify-between w-full px-4 mt-10 md:flex-nowrap\">\n                <div class=\"relative px-0 mb-4 md:mb-0 lg:pr-10\">\n                    <div class=\"swiper-pagination related-blogs-pagination swiper-pagination-blue\">\n                    <\/div>\n                <\/div>\n                                    <div 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